It is technically no longer what Carleen Brice calls “National Buy a Book By A Black Author and Give it to Somebody Not Black Month,” but Black History Month seems as good a time as any to link to her most recent blog post about it.
Brice came up with the idea in 2008, after becoming frustrated that “publishers would promote a book with black characters written by a white author to all readers, but a book with black characters written by a black author would be promoted to black readers with the hopes that it would ‘cross over.'”
The post includes an amazing low-budget, tongue-in-cheek video as a multiracial invitation to the African American section of the bookstore. (It apparently contains shelves and books made of paper, just like the rest of the sections!)
