The latest release from Gauss PDF, Marcel Duchamp’s The [Creative] Act, turns the Dada mastermind’s short lecture into a madlib-like text, rife with lacunae for reader participation and the sort of “No Image Available” error messages that indicate image errors online. At the Paris Review blog, Rebecca Bates traces Duchamp’s ideology through the new incarnation, examining the relationship between context-dependent art—which asks the audience to see something familiar in a new way—and erasure, which requires a similarly [weirded] act of looking. Duchamp’s original insistence that art is alive in the moment of its interaction with audience seems to be alive and well in the world of avant-garde publishing and beyond.
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