Self-help books, like diet books, are ever-popular. But, according to Louis Menand at the New Yorker, they aren’t necessarily making us better human beings—just workers who better fit current business practices:
It’s not surprising that every era has a different human model to suit a different theory of productivity, but it is mildly disheartening to realize how readily we import these models into our daily lives. We apply technologies of the self to our own selves, and measure our worth by the standards of the workplace.