“The mission for book publishers and print media at large should be to create a product that is irreplaceable and indispensable.”
Eric Obenauf, the publisher of Two-Dollar Radio, doesn’t think that print is dying. Changing? Certainly. But disappearing? No:
I believe that book publishing will re-generate in the near-future into two separate models: the corporate model, which strives to attain the widest possible “readership” in as short of a time-span as possible by use of electronic devices, interaction, and gimmicks; and the print model, sustained by independent, university, and re-branded imprints of large houses, that believe […] in reading as a “beautiful rich tactile experience,” and who are satisfied with a book selling five thousand copies.
Pointing to J.M.G. Le Clezio, Jacek Utko, Soft Skull, and many others Obenauf makes the case that words on paper aren’t going anywhere.
