“Whimsical, highly aestheticized, conspicuously casual, reverent of childhood and its signifiers, bound by the dialectic of irony and sincerity, the style of McSweeney’s has become the style of post-post-Modernism.
“It is No One Belongs Here More Than You and Everything Here Is The Best Thing Ever, yes, but also American Apparel and Avenue Q, the films of Michel Gondry and the career of Michael Cera. It is vast swaths of Echo Park and the Bay Area and Brooklyn.”
At The Millions, Garth Risk Hallberg ponders Dave Egger’s culture-defining projects and why he would make a great, if unorthodox editor of The Paris Review.
