With the days of frantically clicking away pop ups behind us, ad-blocking software may seem like the perfect way to view your favorite sites in peace. And yet, as Ken Fisher explains, this software may be hurting your favorite blogs, new sites, and other interweb ventures.
Because advertisements pay the sites they use on a per-view basis, patrons running the software are actually denying more and more funding to sites they visit most. Fisher puts a plea out to the internet at large, asking visitors to ditch the software and tolerate the flashing banners and i-pod contest scams (or, god forbid, one could subscribe for an ad-free experience). For the good of the internet; for the good of the sites we all love and cherish.
