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iBooks Aren’t Moving Fast

By

Isaac Fitzgerald

•

“When it comes to buying apps in the iTunes App Store, books are the most widely available, but they’re also the apps least likely to be purchased, according to Apptizr, an iPhone application recommendation service. It found that 22 percent of all available paid apps in the App Store are books, yet they account for just 3 percent of all app purchases.”

GigaOM presents a break down (with a graph) of which apps are selling and which apps aren’t, showing that people much prefer iGames to iBooks.

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Isaac Fitzgerald
Isaac Fitzgerald has been a firefighter, worked on a boat, and was once given a sword by a king, thereby accomplishing three out of five of his childhood goals. Formerly of The Rumpus and McSweeney’s and most recently the founding editor of BuzzFeed Books, Isaac is now the co-host of BuzzFeed News’ Twitter Morning Show, #AMtoDM. He also appears frequently on The Today Show to talk books, and is co-author of Pen & Ink: Tattoos and the Stories Behind Them and Knives & Ink: Chefs and the Stories Behind Their Tattoos (with Recipes) (winner of an IACP award), and the author of a YA novel and picture book forthcoming from Bloomsbury. He uses Twitter.

2 responses

  1. Tony T. Avatar
    Tony T.

    Aren’t the books apps in the iPhone App Store different from the iBooks service that was released with the iPad?

  2. Isaac Fitzgerald Avatar
    Isaac Fitzgerald

    You’re absolutely right Tony. But these are still interesting numbers concerning the number of books available to iPhone users vs. the number of iBooks being purchased.

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