Lucky Peach Y’all

McSweeney’s and David Chang’s new hunger-inducing venture, Lucky Peach, is out now. Check out the McSweeney’s attention in the Wall Street Journal.

The first issue is ramen-themed. Being that there’s some sort of transitive property of common interest among those who like food, indie publishing and technology—Lucky Peach will also come in the form of an ipad app (coming next month).