Booktrack, a New York start-up, is weaving noises and music into e-books. According to their website, the idea behind synchronizing soundtracks to existing e-books, is to “dramatically boost the reader’s imagination and engagement.”
To hear a demo you can check out this piece, which wonders whether readers will find the format distracting, while pointing out that that the concept seems to be gaining ground in the wider e-book realm:
“E-books with added interactive features and soundtracks may be the format’s next step. And thoughmany traditionalists will balk at the technology — just as many have, and still do, condemn Kindles — there could be some instances, such as Gore’s book, where the addition is less an unwanted distraction and more a new way to explore a centuries-old storytelling platform.
(Via Book Bench)