“Dreamworks CEO Jeffrey Katzenberg told the newspaper the deal, worth $30 million per picture to Dreamworks over a number of years, was “game-changing” and represented a bet that viewers would soon no longer make distinctions between content streamed on the Internet or through cable [formerly with HBO].”
Netflix gains Dreamworks Animation movies starting in 2013.
“[Netflix integrating streaming with Facebook] will be available in 44 countries except in Netflix’s biggest market — the United States, because of the 1998 Video Privacy Protection Act that prohibits the disclosure of video sales or rental records, the company explained.”
U.S. law prevents Netflix and Facebook collaboration.
“Here’s what the proposed H.R. 2471 does: It allows consumers to opt-in and grant ongoing consent to Netflix or other video services so video rental choices will automatically be shared via social networking tools such as Facebook’s new feeds. The Video Privacy Protection Act, as written, requires rental-by-rental consent.”
