Art and Money and Muppets


Because it taught children across the country, Henson became a household name, and through Sesame Street toys, Henson became a millionaire….However, licensing toys, to Henson, felt like selling out.

The cage-match-to-the-death between art and business can be brutal, but Muppet-master Jim Henson seemed to broker a level of peace between the two.

In a Longreads highlight, Elizabeth Hyde Stevens explains how and why Henson was able to stay authentically creative while making a profit.

Lauren O'Neal is an MFA student at San Francisco State University. Her writing has appeared in publications like Slate, The New Inquiry, and The Hairpin. You can follow her on Twitter at @laureneoneal. More from this author →