You Are Invisible


Writing in the New Yorker about the smartphone app Cloak, Mark O’Connell offers a thoroughly beautiful and poetic commentary on the ontology of visibility:

By generating a kind of omnipresence—whereby we are always available, visible, contactable, all of us there all the time—the technologies that mediate our lives also cause us to disappear, to vanish into a fixed position on the timeline or the news feed. (“You are invisible,” runs the weirdly urgent message on my Gmail chat sidebar. “Go visible.”)

Sarah Edwards lives in New York. You can find her virtually (at her blog, or twitter, @eddy_sarah) or at the pie shop she works at in Brooklyn, where she would definitely like to serve you a piece of pie. More from this author →