The Rumpus Interview with Aliza Licht
Aliza Licht, former SVP of Communications for Donna Karan International, talks about her debut career guide, what she wishes she knew when she was starting out, and how to build an audience on Twitter.
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public relations
2 posts
All Press, Good Press
Publicity is a fundamental component of the book-selling process—it’s unlikely a reader will buy something she doesn’t know exists. So why do we find public relations so despicable? In an…