The process of selling writing can do funny things to people, like the male authors writing under female pseudonyms. Catherine Nichols went the other way, taking on a male persona to sell her novel:
I sent the six queries I had planned to send that day. Within 24 hours George had five responses—three manuscript requests and two warm rejections praising his exciting project. For contrast, under my own name, the same letter and pages sent 50 times had netted me a total of two manuscript requests. The responses gave me a little frisson of delight at being called “Mr.” and then I got mad. Three manuscript requests on a Saturday, not even during business hours! The judgments about my work that had seemed as solid as the walls of my house had turned out to be meaningless. My novel wasn’t the problem, it was me—Catherine.