An ad campaign by Penguin Random House in the UK meant to intrigue readers into purchasing classic books has instead sparked controversy for being anti-Russian. The ad features an unattributed line from the novel Fathers and Sons by Ivan Turgenev: “Aristocracy, liberalism, progress, principles… Useless words!...more
Posts Tagged: advertising
Well the only reason Bookslut was interesting was because it didn’t make money, and when I realized the sacrifices I was going to have to make in order for it to make money, it wasn’t worth it. It used to be you could get an advertiser for a month; now it’s all directly linked to how many pageviews you get.
Do video games undermine empathy? Or are they just a comfortable scapegoat for a violent culture?
Scientists search for an evolutionary reason for art. Spoiler alert: The answer is men and sex....more
“We see your picture of Harry Connick Jr. standing near yarn/Tommy Lee Jones using a kleenex/insert-your-weird-pitch-here, and we raise you a picture of Wil Wheaton collating paper.”
Accidental and intentional reply-alls. “Fucking bitch” name-calling. This email exchange between The Bloggess and a PR firm should not be missed....more
So a decade ago, hack advertisers needed to make everything cyber-this and i-that. Fifty years ago, everyone was selling a Space-whatsit, and a hundred years ago it was all radium-whatever. Radium Razor Blades! (I’m serious.) But let’s say it’s 1848: now how do you make yourself the product of the future?...more
I’m not exactly an insider here at The Rumpus. I’m not really an outsider either. I’m the Sunday editor....more
“Studying the humanities improves your ability to read and write. No matter what you do in life, you will have a huge advantage if you can read a paragraph and discern its meaning (a rarer talent than you might suppose)…
“Studying the humanities will give you a wealth of analogies....more