Zuckerberg is No Oprah


The first meeting of the Facebook book club was a little like Fight Club: nobody talked about it. Perhaps it was Zuckerberg’s choice of book—The End of Power by Moisés Naím—or maybe he simply doesn’t have the cultural cachet of Oprah, but Zuckerberg’s post only garnered 240 questions and 137 comments. That might seem like a lot, but keep in mind Zuckerberg invited over 31 million followers to join in the discussion.

Ian MacAllen is the author of Red Sauce: How Italian Food Became American (Rowman & Littlefield, April 2022). His writing has appeared in Chicago Review of Books, Southern Review of Books, The Offing, 45th Parallel Magazine, Little Fiction, Vol 1. Brooklyn, and elsewhere. He tweets @IanMacAllen and is online at IanMacAllen.com. More from this author →